Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day. Trending: Christmas ads COP26 Power School Reports The Knowledge Barclays Barclays has signed up as official banking partner of the Premier league after opting not to renew its title sponsorship of the competition.
The new Premier League logo for next season. Marketing Sponsorship Marketing. Close Join a growing community of media, marketing and advertising professionals today Read exclusive registrant only articles Read more articles each month Sign up for free specialised news bulletins Register Now Already Registered? Email address.
Become a member of Campaign Get the very latest news and insight from Campaign with unrestricted access to campaignlive. Looking for a new job? Create an alert now. At the end of every week I look at the key stories, offering my view on what they mean for you and the industry. Here is my take. When everyone was talking about Messi, Budweiser and Copa90 created a campaign that would ensure the drinks brand was seen as more than just a mere part of the conversation. Barclays has highlighted objectives and activation successes to date after reports it is considering ending its Premier League sponsorship.
Hide Comments Show Comments Comments. Leave a comment Cancel reply You must be logged in to post a comment. Barclays get wide branding opportunities at all EPL grounds. They also receive extensive branding in match day programmes and on screen. This deal allows Budweiser to promote their brand alongside the EPL.
Coca-Cola is a long term partner of FIFA and Uefa so it was only natural they became patrtners of the biggest football League in the world. It allows them to run promotions alongside the EPL brand.
Although, whenever the match timer ison screen a reference to Hublot is visible. Hublot keep the official timimngs for each EPL game at the ground and on screen.
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